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Tea Selling Mark Guidance
https://www.rainforest-alliance.org/wp-content/uploads/2022/09/RA-G-MT-1-V1-Tea-Selling-Marks.pdf
A selling mark is the name under which the factory sells its tea. This may or may not be the same name as the garden mark (noting that smallholders do not have garden marks – garden marks are associated with estates and origins where tea was introduced/managed under a British system). Note: Buyers often use the term “garden mark”, or just “mark” as shorthand for selling mark. A selling mark is:

• Printed on the tea sacks shipped from farm CHs factories or bulking factories,
• Will be on purchase orders, contracts, invoices etc.,
• Is used in auction catalogues,
• Is used in the ERP systems of buyers, if they have one,
• In the Rainforest Alliance traceability platform selling mark is a key identifier in the
footprint together with variety and producer.
• The identity or "brand" of the tea as produced/packed/sold into the marketplace. It can denote the origin/factory/quality/type of the tea in question. Multiple grades (leaf quality / size) can be assigned under one Selling Mark.

A selling mark can be:
• The name of the garden producing the tea
• The name of the village/group/community producing the tea
• The factory name/location
• Part of the certificate name