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Goldfish.io; Company Website
https://goldfish.io/
Due diligence is painful and expectations are rising. New seafood product sourcing risks seem to make the headlines every day. Goldfish software provides the assurance you need to screen every transaction in real time.
https://goldfish.io/
Due diligence is painful and expectations are rising. New seafood product sourcing risks seem to make the headlines every day. Goldfish software provides the assurance you need to screen every transaction in real time.
Personal Website; Francisco Blaha
http://www.franciscoblaha.info
Blaha is an independent fishieries adviser with great knowledge (and opinions) on the many aspects of industry oversight and regulation
http://www.franciscoblaha.info
Blaha is an independent fishieries adviser with great knowledge (and opinions) on the many aspects of industry oversight and regulation
Case Study: John West Traceability App
https://www.john-west.co.uk/sustainability/trace-your-plate/
John West is promoting a ‘100% traceable’ solution for a number of their canned products.
The app asks to enter a barcode (5000171053312) and a can number (1922).
Since 2014 it is mandatory in the EU that information on production method, fishing gear, catch area, common and latin species names are recorded on the packaging of fish products. So apart from the fishing vessel this solution is not giving away any information John West is not legally required to disclose anyway. Although I have not yet found the latin name mentioned anywhere unless you need to dive as far as the sustainability report (pdf).
Knowing the name of the vessel that caught your fish is a nice feature, and there exist a number of online shipping tools that allow you to explore it. For instance, it is registered in Ghana and was built in 1983. Marinetraffic even has a picture (ominously with a Sea Shepherd logo).
Note that the traceability information for this product comes without any explanation on verification. Who manages these systems, how accurate are they, are they audited? Information like date of harvest, or the location of canning, are not legally required to be published but are crucial to traceability. Having said that, I happen to be interested in the nuts and bolts of these systems, but for a ‘normal’ consumer this might be a value enhancing addition to a supermarket product.
https://www.john-west.co.uk/sustainability/trace-your-plate/
John West is promoting a ‘100% traceable’ solution for a number of their canned products.
The app asks to enter a barcode (5000171053312) and a can number (1922).
Since 2014 it is mandatory in the EU that information on production method, fishing gear, catch area, common and latin species names are recorded on the packaging of fish products. So apart from the fishing vessel this solution is not giving away any information John West is not legally required to disclose anyway. Although I have not yet found the latin name mentioned anywhere unless you need to dive as far as the sustainability report (pdf).
Knowing the name of the vessel that caught your fish is a nice feature, and there exist a number of online shipping tools that allow you to explore it. For instance, it is registered in Ghana and was built in 1983. Marinetraffic even has a picture (ominously with a Sea Shepherd logo).
Note that the traceability information for this product comes without any explanation on verification. Who manages these systems, how accurate are they, are they audited? Information like date of harvest, or the location of canning, are not legally required to be published but are crucial to traceability. Having said that, I happen to be interested in the nuts and bolts of these systems, but for a ‘normal’ consumer this might be a value enhancing addition to a supermarket product.