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Factsheet; True Price experiment at Albert Heijn
https://static.ah.nl/binaries/ah/content/assets/ah-nl/permanent/over-ah/true-pricing-ah.pdf
Dit document beschrijft op hoofdlijnen de resultaten, aanpak, data, aannames en beperkingen van de echte prijs analyse die door True Price in opdracht van Albert Heijn is uitgevoerd. Deze analyse volgt de True Price Methodologie (ontwikkeld i.s.m. Wageningen University). Dit is een wetenschappelijk onderbouwde en breed ondersteunde methode om de echte prijs van producten te berekenen. Dit document is geschreven voor lezers die meer willen weten en leren over de berekeningen.
https://static.ah.nl/binaries/ah/content/assets/ah-nl/permanent/over-ah/true-pricing-ah.pdf
Dit document beschrijft op hoofdlijnen de resultaten, aanpak, data, aannames en beperkingen van de echte prijs analyse die door True Price in opdracht van Albert Heijn is uitgevoerd. Deze analyse volgt de True Price Methodologie (ontwikkeld i.s.m. Wageningen University). Dit is een wetenschappelijk onderbouwde en breed ondersteunde methode om de echte prijs van producten te berekenen. Dit document is geschreven voor lezers die meer willen weten en leren over de berekeningen.
True Price experiment at Albert Heijn To Go
https://static.ah.nl/binaries/ah/content/assets/ah-nl/core/about/duurzaamheid/paper-true-price-experiment-albert-heijn-to-go-june-4th.pdf
Albert Heijn is the market leader in supermarkets in The Netherlands. The purpose of Albert Heijn is: Together we make eating better the easy choice. For everyone. Albert Heijn wants to make a meaningful contribution to a healthy, social and sustainable society. If we want to preserve the value of food and drink for future generations, the food system will need a major overhaul. That’s why Albert Heijn wants to be crystal clear about where food comes from, how it’s made and what its ingredients are. We also want to reduce the impact of our products so that our customers can easily make sustainable choices and never doubt whether they’re doing the right thing. True Price is one of the ideas to give better insight to customers to help them make a more sustainable choice.
https://static.ah.nl/binaries/ah/content/assets/ah-nl/core/about/duurzaamheid/paper-true-price-experiment-albert-heijn-to-go-june-4th.pdf
Albert Heijn is the market leader in supermarkets in The Netherlands. The purpose of Albert Heijn is: Together we make eating better the easy choice. For everyone. Albert Heijn wants to make a meaningful contribution to a healthy, social and sustainable society. If we want to preserve the value of food and drink for future generations, the food system will need a major overhaul. That’s why Albert Heijn wants to be crystal clear about where food comes from, how it’s made and what its ingredients are. We also want to reduce the impact of our products so that our customers can easily make sustainable choices and never doubt whether they’re doing the right thing. True Price is one of the ideas to give better insight to customers to help them make a more sustainable choice.
Article, Decentralized Exploitation
https://hackernoon.com/the-rise-of-digital-neo-colonialism-rc1h3xdr
"The goal was to inform the consumer about the origin of their goods, and we believed that once informed, they would make better choices. Like most blockchain supply chain startups, we believed we could create a more fair environment for the farmers, that consumers would tip through blockchain, that things would get better for everyone.
A single coffee bean is almost worthless alone, it is only in bags of thousands of other beans that they have any value. Likewise, the data about a single coffee bean is worth so little that a farmer is incapable of extracting any value from it. Even cooperatives that represent scores of farmers are limited in their ability to extract value from the data of a single bean.
Of course, if you can build a supply chain pipeline that can capture the data about every bean, suddenly everything is different. With enough data you can create a comprehensive picture of the heath of harvests, the effect of fertilizers and farming methods, you can understand rainfall, climate change, and yields. You can look into the past and predict the future, correlate growing conditions, identify and eliminate inefficiencies and standardize quality. Most importantly, however, you can create an entirely new resource: data, and the more of it you collect, the more valuable it becomes."
https://hackernoon.com/the-rise-of-digital-neo-colonialism-rc1h3xdr
"The goal was to inform the consumer about the origin of their goods, and we believed that once informed, they would make better choices. Like most blockchain supply chain startups, we believed we could create a more fair environment for the farmers, that consumers would tip through blockchain, that things would get better for everyone.
A single coffee bean is almost worthless alone, it is only in bags of thousands of other beans that they have any value. Likewise, the data about a single coffee bean is worth so little that a farmer is incapable of extracting any value from it. Even cooperatives that represent scores of farmers are limited in their ability to extract value from the data of a single bean.
Of course, if you can build a supply chain pipeline that can capture the data about every bean, suddenly everything is different. With enough data you can create a comprehensive picture of the heath of harvests, the effect of fertilizers and farming methods, you can understand rainfall, climate change, and yields. You can look into the past and predict the future, correlate growing conditions, identify and eliminate inefficiencies and standardize quality. Most importantly, however, you can create an entirely new resource: data, and the more of it you collect, the more valuable it becomes."